Official launch of the Schapfel Tech Marketing Website:

Frank T. Schapfel

The Mission of Schapfel Tech Marketing Services is to bring Strategic Marketing services to small and medium high-tech enterprises. We deliver fractional CMO services to those firms that desire immediate impact on their business success.


Schapfel Tech Marketing Services can parachute in marketing experts to design, deliver and measure your new marketing programs. We customize a marketing plan to achieve your business and revenue mission.


We use a structured and analytical approach to bring your technical products or services to market. Through our approach we focus on developing highly differentiated positioning and messaging so that you stand out from the crowd.


We can leverage your existing marketing infrastructure and staff to speed up implementation, and augment with external experts that you do not have access to or have not yet integrated into your marketing team.

Why Schapfel Tech Marketing Services?

By Frank T. Schapfel • October 29, 2025
Experience. Deliver results in a variety of markets and products. Practical. Common-sense approach to implementing marketing programs. Flexible. You can start small and grow into a comprehensive program as your business grows. Customized. Tailored to your business and marketing goals. Technical and Analytical. Engineering-oriented to bring out high contrast product messaging and positioning.

Why did I start Schapfel Tech Marketing Services?

By Frank T. Schapfel • October 29, 2025
I observed a market need to closely develop technical Marketing Strategies and Integrated Marketing programs, focused on High Tech products and services. Identified a desire by small and medium companies to be highly efficient in developing a marketing strategy once, then delivering it across multiple channels in a consistent manner. Found that small and medium enterprises under-invested in integrated marketing programs that achieves their business mission. Come explore how Schapfel Tech Marketing Services can help you achieve better High-Tech marketing results.